The Academy represents more than a professional association: it represents a bridge to the future of management and organization science. All AOM members, volunteers and staff have an obligation to represent the Academy’s brand through face-to-face and online communications. By presenting professional, consistent messages and a unified look, AOM’s reputation, name recognition and brand become stronger. 

The Academy of Management’s Branding Guidelines provide a single source of reference for AOM’s visual identity and brand elements. It is meant to collect many of the practices already in use by AOM volunteers and staff, while also remaining flexible as elements are updated and evolve as the AOM brand evolves and grows.

If you have any questions, please contact Academy of Management at

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